Sidi is pleased to announce the start of a partnership with Brad Binder, rider of the MotoGP Red Bull KTM Factory Racing team, who will compete throughout the 2025 season using technical footwear designed by the Venetian brand.

In a context - that of the MotoGP - in which every team and rider are constantly searching for the best technologies and equipment to help them reach their goals, this collaboration is further proof of how Sidi represents a solid point of reference in the motorcycling footwear sector, and how its products have established themselves over decades of activity as synonyms of innovation, quality and absolute performance.

Furthermore, for the company, the decision to partner with Binder on his return to the “premier class” is not a coincidence: the twenty-nine-year-old South African has long been considered one of the most aggressive riders in the world championship, thanks in part to his inimitable riding style and his fighting spirit.

With this partnership, Sidi is once again underlining its commitment to supporting the best talents in motorcycling, making available footwear designed to guarantee comfort, protection and high performance at the highest levels of competition.